Sales Campaign


The development of a sales campaign. The generation change of one of the client's most popular product is to be accelerated by means of a sales campaign. The assignment includes the development of the visual concept, copywriting, creation of print material, banner sets, as well as the conception and implementation of the campaign website.

Visual Concept and Copywriting

The playful representation of the product wide colour range is the leitmotif of the design and also offers the opportunity to point out one of the central unique selling propositions of the product family among the competitors.
The slogan of the campaign "Jetzt gibt's Buntes — Kühlschrank kaufen, Kleingerät abstauben" underlines the scope.


An elaborately designed website is the main tool for the campaign process.
In addition to the registration process of the purchased product and to the gift selection, it offers a built-in store finder.


The campaign is supported by extensive banner advertising for various sales channels.

Some of our projects