Corporate Design


After decades as a contract manufacturer in the fashion industry, the client wants to develop its own brand.

The challenge is to find a balance between the desire to express traditional values and the requirements of positioning a newcomer in the modern fashion brand landscape.

We develop logo, brand claim, colour concept and key visuals.

Various logo proposals are developed and compared.

The M-shaped ribbon in combination with the classic word mark meets the client's expectations.

Color combinations

Playing with harmonious/disharmonious colour combinations as an expression of the fashion world complexity.

Key Visual

The logo is used in various contexts and, in combination with expressive photos, creates the visual identity of the brand.

Some of our projects